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Respect, treasure, enjoy, love. Use these words as your mantra when you are in Finland and you will enrich your visit and help to preserve this beautiful country. Finland’s untouched and pristine nature is at the core of Finnish life and its sanctity is paramount. Living sustainably and in harmony with the environment is deep-rooted here and is an essential element of responsible travel. This includes not only a respect for nature and wildlife, but also people and their age-old customs

Sustainable tourism is committed to having a positive impact on nature, society and the economy, leaving a low ecological footprint and honouring local cultures. Keep nature clean by choosing environmentally-friendly options in modes of travel, and recycle, reuse and reduce your overall consumption and waste. Choose locally- produced and ethically-made food and products, and be respectful of local communities and traditions.

This section introduces you to the Finnish way of living ethically and sustainably. It will guide you to make all the best choices as an enlightened traveller in Finland.